FairyCat Brand Kit

Our final project for Principles of Visual Design was to imagine and develop a brand identity for a new company and create several designs of different mediums that embody that identity. My group created the company FairyCat, an indie game developer who want users to feel cozy, whimsical, and experimental in our customizable games. For our individual designs, we represented our brand by making advertisements of different mediums (digital ad, website, pop-up booth) and game packaging for our flagship game Meownder.